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For You

The world's #1 multicultural hair and beauty brand.

DISCOVER ANNIE

Our Brands

#Topseller

Greatest Hits

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Annie Ergo Detangling Brush 9 Row

$5.99

Ms. Remi Sapphire Wrap Scarf 60" Long Assorted Colors

$4.99

Annie Double Prong Clips 12Ct Asst Color

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Annie Double Prong Clips 12Ct Asst Color

$1.99

Annie Premium Kid's Silky Wide Edge Bonnet Dual Layer Assorted

Infomations

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Annie Premium Kid's Silky Wide Edge Bonnet Dual Layer Assorted

$2.99

PrimeX Ceramic Beard & Hair Straightener Blue

$14.99

Transform your look with the PrimeX Ceramic Beard & Hair Straightener Blue. With 4 heat settings and burn-free teeth, this ultimate gentleman's hair tool tames all beard types and shapes, leaving a silky, shiny, and frizz-free finish in seconds. Perfect for professionals with its 360° tangle-free cord and 120V - 240V dual voltage.

Try our newest innovation today and see the difference immediately!

Secure checkout

Image of the four main credit card logos indicating a secure checkout for customers.

New

Man with beard beside beard straightener demonstrating its effectiveness

Before and after comparison of a beard straightener.

Beard straightener infographic showing features including auto shut off, 4 heat settings, voltage, no burn bristles, and its benefits.

#Hot&New

New Releases

Annie Supreme Club Brush Hard Boar Bristles

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Annie Supreme Club Brush Hard Boar Bristles

$10.99

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Mr. Durag Silky Spandex Crown Turban

$6.99

Hot & Hotter Pencil Ceramic Tourmaline Flat Iron 3/10

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Hot & Hotter Pencil Ceramic Tourmaline Flat Iron 3/10" Black

$19.99

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Annie Braid Charm Set, Diamond Circle

$2.99

Broadus Collection Scarf by Shante & Snoop Dogg, Golden Tropics

NEW

Broadus Collection Scarf by Shante & Snoop Dogg, Golden Tropics

$11.99

Silky smooth designer scarves from the King and Queen of Smooth, Snoop Dogg and Shante. These all inclusive multipurpose headwrap scarves are so versatile and meant to compliment any style. Specially designed in 2 sizes to accommodate any way you want to wear and style it. A true functional and stylish addition for any wardrobe.